Belleville, IL. (5/21/24) Continually reaching for quality structural improvements, POWRi Racing, a leader in sanctioning bodies for grassroots racing, is pleased to announce the appointment of Ryan ‘Hoss’ Merz as the new Creative Content Director. In this role, Hoss will spearhead the organization's creative and engagement strategies, amplifying the excitement and passion of POWRi racing to fans worldwide.
"We are excited to welcome Hoss, with his wealth of experience and expertise, to the POWRi Racing team," said Talin Turner, Series Director of POWRi Racing. “Hoss' background in both motorsports and digital creation, coupled with a great understanding of how to engage audiences and elevate brands in the fast-paced world of motorsports, makes him the perfect fit for this role as we continue to grow and evolve as an organization."
In this role, Hoss will be responsible for conceptualizing and producing compelling content that showcases the adrenaline-fueled action of POWRi's racing series, including promotional creation, fan engagement campaigns, driver profiles, and commercials. From captivating crowd attention to behind-the-scenes vignettes and engaging social media campaigns, Hoss will leverage his creativity and strategic expertise to connect with fans, series, and race teams.
"I am beyond thrilled to join POWRi Racing as Creative Content Director," said Hoss. "POWRi is a staple in grassroots racing, and I am excited to join the already well-established talented team and play a role in elevating the organization's digital presence and storytelling capabilities. Motorsports is all about passion and excitement, and I look forward to capturing those moments and sharing them with fans around the world."
Immediately impacting operations, Hoss’ appointment comes at an exciting time for POWRi Racing as the organization continues to expand its footprint and attract new fans to the sport through the Start2Finish TV streaming platform. With Hoss at the helm of the creative content team, POWRi Racing is poised to deliver an immersive and involving experience to fans both on and off the track.
With cutting-edge technology and a passion for broadcasting, Start2Finish TV aims to provide fans with an immersive and engaging viewing experience | All Things LIVE from Start2Finish | www.s2ftv.com.
Follow along for more information such as race recaps, updates, full results, and press releases online at www.powri.com, on Twitter & Instagram at @POWRi_Racing, or on Facebook at POWRi.